Start with a useful question.
Each article should answer a concrete reader question. A product link is not a substitute for an explanation.
Show the evidence and its limits.
Health-related statements should point to relevant sources, with dates and limitations. General category research should not be presented as proof for a specific product.
Be clear about review.
Named authors and reviewers must reflect the people who actually did the work. The current prototype has no completed clinical review and uses no clinician endorsement badges.
Describe testing honestly.
A buying guide may explain selection criteria without claiming a hands-on test. Any future testing should publish the products, methods, dates, and limitations.
Correct the record.
A production corrections workflow should record substantive changes and the date of revision. Readers can use the contact page to flag an issue.
Keep ownership visible.
Sleep Karma content must identify its commercial nature. This proposed policy requires operational adoption before publication.